CFI - Cinematic Forecasting and Investment Assurance LLC ™
Investor Opportunities in Motion Picture Profits through Feature Film Box-Office Forecasts / Pre-Production Script Development / Cinematic Archetype Casting / Component Formulation Design / U.S. and Global Market Consulting & Mass Audience Forecasting
Winning Productions are Accomplished Simply by Avoiding the Ambiguous Errors in Development.
The MPI™guarantees error avoidance.
All the films ever green-lit had ‘perceived marketability’, but 75% of them failed to clear a profit over their production cost at the U.S. box office because they didn’t have 'playability'.The more playability a film has, the more word-of-mouth it can generate for bigger opening weekends.But nobody knew how to insure picture playability – until now. This exclusive paradigm from CFI™ identifies both playability and profitability using biometric audience response software and proprietary psychometric algorithms with exclusive audience trend analysis, historic pattern cognition, and comparative evaluations combined into a percentage point scale that mathematically quantifies and qualifies the success of any motion picture … before production commences. The MPI™is a decision support system so advanced and so powerful it can forecast a picture’s word-of-mouth resonance,playability and profitability before any time or resources are spent on production.It verifies which projects to eliminate and which projects to investigate – and makes you look like a genius with over 91% accuracy. 1. Financiers – the MPI™ certifies which script or talent formulations will bring real returns on investment. 2.Agent/Managers – the MPI™ qualifies the ‘sell-ability’ of a script and the casting of talents packaged with it. 3.Writers – the MPI™ identifies errors in storyline formulation and provides new choices for playability. 4.Producers – the MPI™ verifies the script’s audience appeal and strengthens their leverage in decision-making. 5.Directors– the MPI™helps address questionable choices and focuses creativity on gratifying mass audiences. 6.Distributors – the MPI™ validates the projects they should consider for development, promotion, and marketing.We can tell you when to share the budget … or when to keep all the profits for yourself. The MPI™ provides you with the ultimate in objective insight and relevant market data needed to enhance your film’s component playability and insure its resonance and word-of-mouth.It also insures correct archetype casting and guarantees the enhanced creation of sexual chemistry for enticing stronger audiences.And this new methodology is confidentially protected … no one will know you’re using it (that is unless you want them to).
A New Solution for Smart Executives in the Entertainment Industry
CFI™ provides filmmakers with the crucial opportunities they need to correct their project's component application errors BEFORE those mistakes get on the screen and before marketing is wasted. By publishing the weekly component valuations on this website long before income is reported, the MPI™ has verified its absolute forecasting accuracy. CFI™ provides the definitive and objective pre-production forecasting technologies required to ensure domestic and foreign box-office profits from all of your feature film and television projects before you get started, and for increasing your peripheral sales even after the cinematic run has concluded. If you've been tracking, analyzing, calculating, and continually databasing the cause and effect component valuations found in every single one of the most recent thirteen hundred movies viewed by the North American mass-audience during the last ten years ... you would have the objective ability to know your film audience's preferences yourself. But if you haven't been tracking and databasing the component results of every one of those 1300 films presented in the mass-marketplace (and thereby not completely understanding of the North American audience's preferences), how could you also hope to understand the rest of your global audience's preferences as well? Knowing the mass-audience's preferences is what we do best ... and that's what we can show you how to do to, with completely granulated, fully detailed progressive and regressive analysis for screenplay and motion picture development and deployment.
Word-of-mouth and resonance create urgency ... and the 'need-to-see your film' ... that drives repeat audiences to your performances. The only real way of expanding your ticket sales with word-of-mouth advertising is to be able to successfully pre-forecast the project's word-of-mouth potential relative to its audience prior to production; and to eliminate every word-of-mouth error ... and to implement all the available word-of-mouth opportunities. At CFI™ we demonstrate to motion picture financiers, producers, distributors, and executives how to improve their opportunities in productivity and profitability while reducing their financial risk through the implementation of word-of-mouth forecasting. CFI™ helps them increase their profit margins, expand their gross earnings, improve on their creative credibility and critical acclaim, while enlarging their U.S. and global market shares using mass-audience 'risk-factored' component formulations and cinematic risk-aversion technologies in every project's development; and by accurately forecasting the 'legs' and commercial profit viability of any screenplay or motion picture project before entering into physical production or spending any money on material that is destines for box-office failure. The movies that make the most money week after week (after the opening weekend marketing is exhausted) are the films THAT PEOPLE WANT TO TALK to their friends and associates about ... and 1. The films PEOPLE WANT TO talk about - are the movies that DO NOT disappoint them, by containing too many negative component formulations as compared to positive components. 2. And the films PEOPLE REALLY WANT TO talk about - are the movies that contain large amounts of positive component formulations with NO negative component formulations at all. CFI™ can show production companies how to identify the negative component formulations and replace them with the positive formulations before those formulations are recorded in front of a camera (and before it becomes too late to change them). The difference between a film spending $30 million in marketing and grossing three times its opening weekend and a film that spent the same on marketing but made more than ten times the gross of its opening, is simply its excellent 'word-of-mouth' created by positive formulations. No amount of money thrown at opening week marketing is going to make your first weekend audience want to run out and tell their friends to hurry and go see a movie at the theater. Only the correctly valuated film components formulated to match mass-audience theatrical expectancies, can generate the kind of intensely profitable word-of-mouth publicity needed for theater-goers to share it with their peers. Your opening audience will enlarge their own personal existence and increase their feelings of importance when sharing your project with their friends and relatives, and by sharing the gratification and satisfaction that your film will pass onto them at the theater. But first, one must understand and implement the motion picture components they subconsciously adore - and avoid those negative components they psychologically abhor in order to guarantee your product's life cycle and achieve the best possible earnings through the invaluable word-of-mouth propensity of the mass-audience. What good is telling a story using the wrong components formulations that nobody really wants to see but can't tell you about personally? Tell your story with the correct components organizations on opening weekend (and in trailers, on the internet, in interviews, and marketing in key art) and the audience will tell the whole world to go see your show. CFI™ can give you the feature formulations that help you make your films highly profitable - in either the U.S. or overseas, or both, guaranteed. NORTH AMERICAN BOX-OFFICE TICKET SALES AND INCOMES ARE SHRINKING (as compared to the U.S. population growth) ... due to the audience's dissatisfaction with poor quality component formulations, and the distraction of so many new digital entertainment venues. To maintain a level of the quality expected from examples of previous films that DID NOT contain negative components, motion picture producers must AVOID using picture components that discomfort and disappoint audiences.(But without a thorough awareness of ALL the negative components, producers continue to make the same poor STRUCTURAL mistakes.) Many think they intuitively know or can just guess (even though the majority of them fail to profit).Thorough awareness of positive and negative audience valuations comes only by the correct observation and objective, provable analysis that CFI™ provides.Any other company is just guessing, and any other attempt is gambling.The odds are 4 to 1 against you that you will fail without a quality of awareness. That old adage that "nobody in the movie business knows what they're doing" ... is now upside down.
Producers and directors can now fully succeed - and they can be held responsible and accountable for accurate and productive story telling - and creativity that creates profitability. Both profit and creativity are achievable at the domestic box office BEFORE the inclusion of international grosses - and before including conversion to DVD or EST. Because CFI™ has the right technology for them to facilitate, accommodate, and assure it word-of-mouth at any level - with any feature film from wide-release tent-pole to domestic low budget, or foreign, indie, cable, and television.
WHY SO MANY FILMS FAIL In the North American theatrical marketplace, fewer than 23% of all films will clear a profit - and half of those films won't clear enough income overseas to even cover their marketing costs. CFI™ can help producers change that. CFI™ can specifically define how motion pictures profit from word-of-mouth publicity and exactly WHY most motion pictures could actually clear a domestic profit if they but only corrected their component formulation errors, but they do not and so they fail. And CFI™ can define exactly HOW some movies do better word-of-mouth OVERSEAS than in North America ... and WHY all the other films cannot. CFI™ developed a technology that identifies and analyzes obscure component formulations embedded deep inside every motion picture. It distinguishes the positive or negative valuations of those formulations in mass-audience word-of-mouth interactions. This allows us to accurately forecast which projects will carry enough positive presentations to clear a profit in the U.S. and then, guarantee increases in global sales and conversion ratios. CFI™ technology identifies each of the film's formulation valuations, and defines each one's profit liabilities and favorabilities so producers can also use it to adjust or enhance their projects and increase DVD and EST. It also provides distributors with the kind of forecasts needed to knowledgeably purchase films that will profit and to pass on the ones that won't. It provides film funding organizations with the confidence they need to invest in pictures that will succeed profitably. It gives filmmakers the capability to select future film projects that clear a profit at the U.S. box-office, and we show them new ways to enhance their formulations to dramatically increase profits world-wide. CFI™ profit forecasts are validated and certified by independent investigators before tracking or opening box-office estimates are available in the industry. And because we don't rely on data other than our own, they're 100% more accurate than any other forecasting, market research, or film tracking company. When you take into consideration the average amount of money spent just to market a film is more than thirty million dollars, it doesn't hurt to profit in domestic theaters first ... just because you can ... and then take your product to ancillary markets and be insured even greater profits because of the superior word-of-mouth. And when you take into consideration how much the guarantee will encourage financial investors (because every film you produce consistently profits domestically), it makes a lot of sense to get some awareness of the process. Knowing this data ahead of time saves producers from investing in faulty product - and best of all, it allows them to make adjustments to their current productions before they shoot them incorrectly. CFI™ screenplay development and motion picture production analysis predicts profitable cinematic marketability and playability before money is spent on casting or production - and after principle filming is complete, in order to enhance editing, marketing, and distribution . Through the correct oversight of component valuation, component organization, correct archetype casting and screenplay formulations, CFI™ forecasting assures producers and distributors continuous profitability in motion picture distribution. Sure it seems impossible... because nobody has ever done this before. The scientific observation equipment and technologies required to extrapolate and evaluate the elemental valuations have only been available within the last two decades, but the CFI™ component formulation database has been verified through years of beta-testing and years of research and third party validation. Through this unique audience response technology, they can graphically program an audience's visceral and visual impressions and amplify their emotional responses. The specific outcome they can thereby achieve is extensive word-of-mouth publicity and the multiple ticket sales needed for generating box-office profits. The surest way to succeed profitably is to penetrate the audience with good word-of-mouth publicity. This word-of-mouth publicity gives a picture "legs" and thereby insures the production's profitability. CFI™ is the only profitability forecasting, development and investment guidance service that can provide these valuable tools. No other risk aversion or product development program is more exact and complete. We invite you to take a look at a service company that can give you the inside edge on cinematic profitability. An inside edge that eliminates box-office failures, prevents cinematic marketing disasters, and generates new found profitability.