CFI - Cinematic Forecasting and Investment Assurance LLC ™

Investor Opportunities in Motion Picture Profits through Feature Film Box-Office Forecasts / Pre-Production Script Development / Cinematic Archetype Casting / Component Formulation Design / U.S. and Global Market Consulting & Mass Audience Forecasting

1.1 future film forecasts

1.2 last weekend forecast

1.3 - 2011 profits & loss

1.4 - 2010 profits & loss

1.5 - 2009 profits & loss

1.6 - 2008 profits & loss

1.7 - 2007 profits & loss

1.8 - 2006 profits & loss

1.9 - 2005 profits & loss

1.10 - 2004-2002 charts

1.11 - 2001-1999 charts

1.12 CFI CONTACT INFO

2.1 intro to CFI

2.2 twenty-one questions

2.3 beta-testing complete

2.4 products & services

2.5 application & benefit

2.6 comparing methodology

2.7 client applications

2.8 four screen dynamics

2.9 playability errors

2.10 quadrant solutions

2.11 forecasting accuracy

2.12 edge on competition

3.1 film components

3.2 simple components

3.3 complex components

3.4 resolution components

3.5 horrific components

3.6 the two behaviorisms

3.7 audience psychology

3.8 suspending disbeliefs

3.9 four media approach

3.10 reading their faces

3.11 observing audiences

3.12 observing emotions

4.1 archetype vs. stereo

4.2 modern archetypes

4.3 good/bad guys ID key

4.4 line by line paradigm

4.5 face mapping tools

4.6 the classic archetype

4.7 casting examples

4.8 writers and archetype

4.9 subtypes & essences

4.10 act as VS. act like

4.11 Jung archetypal map

4.12 the MBDI vs. MBTI

5.1 script consulting

5.2 assist flow chart

5.3 production benefits

5.4 database tracking

5.5 client confidential

5.6 forecast fallibility

5.7 how the others fail

5.8 weekend mentality

5.9 neuromarketing news

5.10 neuromarket article

5.11 film neuromarketing

5.12 older methodologies

6.1 old studio systems

6.2 studio system assists

6.3 agent & mgr. benefits

6.4 improvements 4 talent

6.5 attending to imagery

6.6 the best attributes

6.7 talent research

6.8 star power ratings

6.9 star client results

6.10 secret sex chemistry

6.11 archetype inventory

6.12 sub-type inventory

7.1 CFI contact info

7.2 similar companies

7.3 actor archetype lists

7.4 bibliography to study

7.5 urls continued study

7.6 ROIs for 1999 & 2000

7.7 ROIs for 2001 & 2002

7.8 ROIs for 2003 & 2004

7.9 ROIs for 2005 & 2006

7.10 ROIs for 2007 & 2008

7.11 ROIs for 2009 - 2010

7.12 ROIs for 2011 - 2012

page 4.7
  

CFI™ Tracks the Casting and Audience Response 
for All Wide-Released Motion Picture Talents
 


When a talent plays a character in a role that correlates to their own personal cinematic archetype, the talent itself is considered 'IN' Archetype ... and the talent will receive accolades for the performance even if the picture fails - or the talent will be highly acclaimed when the picture succeeds (even if it succeeds for other component formulation reasons).


But when a talent plays a character in a role that conflicts or opposes their own personal cinematic archetype, the talent itself is considered 'OUT OF' Archetype ... and the talent will receive denigration for their performance, especially if the picture fails - or the talent will be overlooked, even if (for other component formulation reasons) the picture succeeds.

(The success of the casting also hinges on the actor's essences and sub-type being appropriate for the character in the role.  The stronger the actor's essences match the character's essences along with the archetype match, the more successful the performance will be.) 


Below are the archetype casting results for three of America's leading talents and the roles they appeared in.




 

True-Hero Archetype  

Tom Cruise

 

 

Studio

 

Year

 

N. American

Box Office

 

Casting In

Archetype

 

Cast Out of  Archetype

Lions for Lambs

 

MGM

2007

 

 

 

Mission: Impossible 3

 

Paramount 

2006

$ 133.4

 

mis-cast

War of the Worlds

 

Paramount 

2005

$ 234.0 M

GOOD

 

Collateral

 

DreamWorks

2002

$ 100.0 M

 

mis-cast

Last Samurai, The

 

Warner Brothers

2002

$ 111.0 M

 

mis-cast

Minority Report

 

Fox

2002

$ 132.0 M

 

mis-cast

Vanilla Sky

 

Paramount 

2001

$ 100.6 M

 

mis-cast

Mission: Impossible 2

 

Paramount 

2000

$ 215.4 M

GOOD

 

Magnolia

 

New Line

1999

$   39.2 M

 

mis-cast

Eyes Wide Shut

 

Warner Brothers

1999

$   55.7 M

 

mis-cast

Jerry Maguire

 

Columbia 

1996

$ 153.6 M

EXCELLENT

 

Mission: Impossible 1

 

Paramount 

1996

$ 181.0 M

EXCELLENT

 

Interview with the Vampire

 

Warner Brothers

1994

$ 105.3 M

EXCELLENT

 

Firm, The

 

Paramount 

1993

$ 158.3 M

EXCELLENT

 

Far and Away

 

Universal 

1992

$   58.9 M

EXCELLENT

 

Few Good Men, A

 

Columbia 

1992

$ 141.3 M

EXCELLENT

 

Days of Thunder

 

Paramount 

1990

$   82.7 M

EXCELLENT

 

Born on the Fourth of July

 

Universal 

1989

$   70.0 M

EXCELLENT

 

Young Guns

 

Fox

1988

$   45.7 M

 

mis-cast

Rain Man

 

USA Films

1988

$ 172.8 M

GOOD

 

Cocktail

 

Buena Vista

1988

$   78.2 M

 

mis-cast

Color of Money, The

 

Buena Vista

1986

$   52.3 M

OK

 

Top Gun

 

Paramount 

1986

$ 176.8 M

EXCELLENT

 

Legend

 

Universal 

1985

$   15.5 M

 

mis-cast

Risky Business

 

Warner Brothers

1983

$   63.5 M

EXCELLENT

 

Outsiders, The

 

Warner Brothers

1983

$   25.7 M

OK

 





 

Anti-Hero Archetype  

Kevin Costner

 

 

Studio

 

Year

 

N. American

Box Office

 

Casting In

Archetype

 

Cast Out of  Archetype

Mr. Brooks

 

MGM

2007

 

 

 

Guardian, The

 

Walt Disney       

2006

$   54.6 M

 

mis-cast  

Rumor Has It

 

Warner Brothers

2005

$   43.0 M

 

mis-cast  

Upside of Anger, The

 

New Line 

2005

$   18.8 M

 

mis-cast  

Open Range

 

Buena Vista

2003

$   58.3 M

O.K.

 

Dragonfly

 

Universal 

2002

$   30.1 M

 

mis-cast  

3000 Miles to Graceland

 

Warner Brothers

2001

$   15.7 M

O.K.

 

Thirteen Days

 

New Line

2000

$   34.6 M

 

mis-cast  

For Love of the Game

 

Universal 

1999

$   35.2 M

GOOD

 

Message in a Bottle

 

Warner Brothers

1999

$   52.9 M

 

mis-cast  

Postman, The

 

Warner Brothers

1997

$   17.6 M

 

mis-cast  

Tin Cup

 

Warner Brothers

1996

$   53.9 M

EXCELLENT

 

Waterworld

 

Universal 

1995

$   88.2 M

 

mis-cast  

War, The

 

Universal 

1994

$   16.6 M

 

mis-cast  

Wyatt Earp

 

Warner Brothers

1994

$   25.1 M

GOOD

 

Perfect World, A

 

Warner Brothers

1993

$   31.2 M

EXCELLENT

 

Bodyguard, The

 

Warner Brothers

1992

$ 121.9 M

EXCELLENT

 

Robin Hood: Prince of Thieves

 

Warner Brothers

1991

$ 165.5 M

 

mis-cast

JFK

 

Warner Brothers

1991

$   70.4 M

EXCELLENT

 

Revenge

 

Columbia 

1990

$   15.7 M

 

mis-cast  

Dances with Wolves

 

MGM

1990

$ 184.2 M

EXCELLENT

 

Field of Dreams

 

Universal 

1989

$   64.4 M

EXCELLENT

 

Bull Durham

 

Columbia

1988

$   50.9 M

EXCELLENT

 

Untouchables, The

 

Paramount 

1987

$   76.3 M

EXCELLENT

 

No Way Out

 

MGM

1987

$   35.5 M

EXCELLENT

 

Silverado

 

Columbia 

1985

$   33.2 M

GOOD

 





 

True-Hero Archetype  

Adam Sandler

 

 

Studio

 

Year

 

N. American

Box Office

 

Casting In

Archetype

 

Cast Out of  Archetype

Wild Pitch

 

 

200?

$

 

 

Reign Over Me

 

Sony Pictures

2007

$

 

mis-cast

Click 

 

Sony Pictures

2006

$ 137.0

 

mis-cast

Longest Yard, The

 

Paramount

2005

$ 158.0

EXCELLENT

 

Spanglish

 

Columbia

2004

$ 42.0

GOOD

 

50 First Dates

 

Columbia

2004

$ 121.0

EXCELLENT

 

Anger Management

 

Sony

2003

$ 110.0

 

mis-cast

Punch Drunk Love

 

New Line

2002

$ 17.8

EXCELLENT

 

Mr. Deeds

 

Sony / New Line

2002

$ 126.2 M

EXCELLENT

 

Little Nicky

 

New Line

2000

$   39.5 M

 

mis-cast

Big Daddy

 

Columbia

1999

$ 163.5 M

EXCELLENT

 

Waterboy, The

 

Buena Vista

1998

$ 161.5 M

EXCELLENT

 

Wedding Singer, The

 

New Line

1998

$   80.2 M

GOOD

 

Bulletproof

 

Universal

1996

$   21.2 M

 

mis-cast

Happy Gilmore

 

Universal

1996

$   38.6 M

GOOD

 

Billy Madison

 

Universal

1995

$   25.6 M

 

mis-cast

Mixed Nuts        

 

Columbia

1994

$     6.8 M

 

mis-cast

Airheads

 

Fox

1994

$     5.4 M

 

mis-cast


                          
CFI website map for 2011

1.1 FUTURE FILM Forecasts
2.1 Introduction to CFI
3.1 Unseen Components
4.1 Archetype vs. Stereo
5.1 Screenplay Consulting
6.1 Old Studio System
7.1 CFI CONTACT INFO
1.2 LAST WEEKEND Forecast
2.2 Twenty-One Questions
3.2 Simple Components
4.2 Modern Archetypes
5.2 Assist Flow Chart
6.2 Studio System Assists
7.2 Similar Companies
1.3 2011 Profit & Loss Chart
2.3 Beta-Testing Complete
3.3 Complex Components
4.3 Good/Bad Guys ID Keys
5.3 Production Benefits
6.3 Agent & Mgr. Benefits
7.3 Actor Archetype Lists
1.4 2010 Profit & Loss Chart
2.4 Products & Services
3.4 Resolution Components
4.4 Line by Line Paradigm
5.4 Database Tracking
6.4 Improvements 4 Talent
7.4 Bibliography for Study 
1.5 2009 Profit & Loss Chart
2.5 Application & Benefit
3.5 Horrific Components
4.5 Face Mapping Tools
5.5 Client Confidential
6.5 Attending to Imagery
7.5 URLs to Continue Study
1.6 2008 Profit & Loss Chart
2.6 Comparing Methodology
3.6 The Two Behaviors
4.6 The Classic Archetypes
5.6 Forecast Fallibility
6.6 The Best Attributes
7.6 ROIs for 1999 - 2000
1.7 2007 Profit & Loss Chart
2.7 Client Applications
3.7 Audience Psychology
4.7 Casting Examples
5.7 How the Others Fail
6.7 Talent Research
7.7 ROIs for 2001 - 2002
1.8 2006 Profit & Loss Chart
2.8 Four Screen Dynamics
3.8 Suspending Disbelief
4.8 Writers and Archetype
5.8 Weekend Mentality
6.8 Star Power Ratings
7.8 ROIs for 2003 - 2004
1.9 2005 Profit & Loss Chart
2.9 Playability Errors
3.9 Four Media Approach
4.9 Subtypes & Essences
5.9 Neuromarketing News
6.9 Star Client Results
7.9 ROIs for 2005 - 2006
1.10 2004 - 2002 P & L Chart
2.10 Quadrant Solutions
3.10 Reading Their Faces
4.10 Act As vs. Act Like
5.10 Neuromarket Article
6.10 Secret Sex Chemistry
7.10 ROIs for 2007 - 2008
1.11 2001 - 1999 P & L Chart
2.11 Forecasting Accuracy
3.11 Observing Audiences
4.11 Jung Archetypal Map
5.11 Film Neuromarketing
6.11 Archetype Inventory
7.11 ROIs for 2009 - 2010
1.12 CFI CONTACT INFO
2.12 Edge on Competition
3.12 Observing Emotions
4.12 The MBDI vs. MBTI
5.12 Older Methodologies
6.12 Sub-Type Inventory
7.12 Senior Analyst Bio